Type to search

Business & Finance

How to Make Money with Your Blog in 2018

How to Make Money with Your Blog

There is a fair chance that, as a small business owner, you might be wondering how else to put your writing skills to good use. Maybe you are looking for different ways through which your blogging can make you more money aside from the readership and client conversion aspect. It is only natural for you to want to expand your income avenues. In fact, it is the wise thing to do.

But while you are busy trying to figure out how you can use your blog and copywriting skills to make more money, remember that whatever it is you choose to do should not dilute your already stellar brand reputation.

Whatever it is you do should only go towards adding to the brand image as well as your bank account. That being said, there are quite a number of different ways through which every business owner who owns a blog can diversify their sources of revenue based on that one blog.

How to use your blog to make extra cash

As far as making money online methods are concerned, blogging is one of the most widespread and sustainable ways of doing it. People start a blog for various reasons, some have a flair for writing and want to share their gift with the world without having to write a book. Some start a blog in order to promote and cement their brand online while others do it simply because they can.

Whichever way you look at it, starting a blog is a business venture like any other and how much return you get depends on the quality and how much work you put into it.

There have been people, many, who have risen to superstardom and amassed some wealth as a result of their passion for blogging. As an online money making business, blogging presents a very lucrative avenue for generating a decent, if not, impressive income. The trick is in finding out how to monetize your blog.

There are several methods to do this and whichever one you pick will depend on the type of blog you run and your target niche.

Google AdSense

Being one of the biggest advertising networks online, Google AdSense gives every blogger an opportunity to make money through placing merchant advertisements on their page. It is very simple to use. All you have to do is pretty much copy and paste a code. You don’t need advanced technical know-how. Google AdSense provides a very wide range of advertisers that bloggers can work with, this means that even if your niche is very obscure, you can always find someone to partner with.

Affiliate Marketing

This is one of the most lucrative avenues through which many people make money online. Affiliate marketing depends on the type of product you are recommending and the amount of traffic you can generate. Some affiliate programs pay very handsomely while some do not. The trick is to run several programs on your blog. These options may individually make a seemingly insignificant amount of money, but put together, they really add up to a sizeable amount.

E-book sales

Most bloggers are inherent writers. Which means that at some point, if they haven’t already, they are going to write a book. With self-publishing capabilities now, it is up to the author to promote their own book to drive in sales. Through your blogging platform, you can either promote and sell your own E-Book, thus making money from your writing, or you can promote and sell other people’s books for a commission. This is one of the most reliable sources of income for bloggers depending on what type of book they choose to sell and its relevance to the blog’s audience.

Amazon Associates

This is a program that allows you to promote products held by Amazon. When your blog readers click the link on your blog that leads them to a product on Amazon, you are paid a commission by the web giant if they buy the product. The amount of money you make from this depends on the type of product and the number of sales that result from your link. This often works better for people who run blogs about shopping or product reviews. If you have a blog with a healthy traffic made up of shopaholics, you could stand to make quite a bit of money.

Personal Appearances

People always want to hear from business leaders. When your blog becomes a formidable force in your chosen niche, you will be identified as an authority in that niche. You could make money by making personal appearances at company parties, conferences and retreats to share your inspirational stories and success tips with the audience.

Private Sponsorship

This is only viable once you have established a respectable blog that garners an impressive amount of traffic. Sticking to your niche, you can approach private companies operating in the same field and convince them that advertising with your blog can bring them additional targeted sales leads. This is only possible if you are in the same market niche and if your blog has sufficient traffic made up of people looking for or interested in the products the company holds. It is not different to the traditional TV and magazine ad sales.

These are some of the most reliable ways through which you can monetize your blog. As mentioned earlier, they vary from blog to blog depending on the content and target niche. One thing is constant though, for any of this to work, you need to create a blog with high quality and relevant content that receives a sizeable chunk of the online traffic.

There are several tools online that you can use to help you achieve this end. But if you feel like this is becoming just a little too taxing, what with your business to run and all that, then one of the best and most reliable ways to achieve both objectives is to hire a freelance writer and digital marketer. This are professionals who dedicate all their time to learning all there is to learn as far as making money online through content is concerned. With their help, you will get where you want to go a bit faster.


Leave a Comment

Your email address will not be published. Required fields are marked *